Role
User Research, Low and High fidelity Design, Prototyping, Testing
Tools
Figma, Whimsical
Duration
4 Weeks
Overview
Medico is an innovative medical app revolutionizing how patients connect with healthcare providers. The mission is to provide an easy-to-use platform that enhances accessibility to medical services and improves patient care.
The Problem
In the era of science and technology, people are very busy with their work. They have competitively less time to wait. But, medical issues do not wait for anyone. It is not only exhausting to find a good doctor, but it is also hard to manage the time to travel to the hospital or the clinic.
Medico
Mobile Application
Medico is designed to bridge gap between patients and healthcare providers, offering a seamless and efficient way to book appointments with doctors online. Whether you need a routine check-up, a specialist consultation, or medical advice, Medico is here to simplify the process and ensure you receive the care you need, when you need it.
STEP 1
Research Phase
I initiated the research phase by conducting user interviews to gain a deep understanding of user needs, validate assumptions, and ensure a user-centered design process. Following the interviews, I created an online survey and distributed it to gather broader insights and feedback on the concept of an application like Medico.
Result
After evaluating the interviews and the survey, I identified key design priorities:
"The survey revealed that people are likely to visit a new doctor if the reviews are trustworthy. It also confirmed a strong need for finding reputable doctors nearby."
Booking appointments online is convenient and saves time by eliminating the need to wait in long lines.
Finding a reliable doctor nearby is important to reduce travel time and make appointments more accessible.
Reading reviews from other patients is crucial for building trust and confidence in selecting the right doctor.
User Interviews
I interviewed 6 potential users over phone calls to understand the challenges they face while going to a doctor. A few sample questions were:
What do you do?
How often do you go to a doctor?
Do you ask someone to recommend a good doctor for you?
How much do you have to travel for the recommended doctor?
Are you comfortable in booking appointments online?
The key insights I gained from the answers were:
Quantitative Survey
After the interviews were done, I conducted an online survey using Google Forms to identify the common features that potential users desire. Here are the top 3 questions with the analysis chart.
The key demographics were:
Age
Gender
Location
Occupation
STEP 2
Conceptualization Phase
Once the research was done and the pain points were identified, I started working on the concepts that we could use for creating the app. This phase included outlining design principles, persona development, empathy mapping, flow diagram, sketches and low-fi designs.
Simple & Clear
Ensure the interface is intuitive and easy to navigate, reducing complexity to avoid overwhelming users when they want to make an appointment.
Accessibility
Ensure the app is accessible to all users, including those with disabilities. This can be done by using large fonts, images and clear icons for better readability
Security
Build trust by ensuring user data is secure and privacy is maintained. This can be done by using authentication methods.
Design Essentials
The determined points that should be in the design are as follows:
Low-Fi Screens
After completing the pencil sketches, I began exploring the interface and visual design. This was the ideal time to create low-fidelity prototypes, allowing me to quickly iterate on a wide range of ideas for the high fidelity screens.
Persona Development
To ensure the Medico app effectively addresses the needs of its users, I created detailed user persona based on comprehensive user research.
Empathy Canvas
To gain a deeper understanding of users' emotional experiences and perspectives, I performed empathy mapping. The map helped visualize and articulate what user thinks, feels, says and does in relation to booking a medical appointment.
Happy Case User Flow
Once the persona and empathy mapping was done, I created a user flow for a happy case scenario.
Design Blueprint
I created sketches in collaboration with a product manager, utilizing participatory design to engage end users in mapping their ideal screens. This approach allowed us to meet both user expectations and business requirements seamlessly integrated into our design process.
STEP 3
Design Phase
The user interface design for the Medico aims to simplify profile creation and booking an appointment, ensuring an intuitive and seamless user experience. By providing clear and straightforward design, it enhances usability for all ages.
Three major prototypes are given for:
Prototyping
Signup Journey - User creates an account on Medico.
Book an Appointment - User books an appointment.
Bottom Navigation - What each option of bottom navigation has.
Medico could result in several significant outcomes that could benefit both patients and healthcare providers. With its user-friendly interface and intuitive design, Medico offers a seamless and efficient way for patients to find, review, and book appointments with healthcare providers. Moreover, patients could save valuable time by avoiding long waiting lines and unnecessary clinic trips.
Outcome
Medico
Mobile Application
Medico is designed to bridge the gap between patients and healthcare providers, offering a seamless and efficient way to book appointments with doctors online. Whether you need a routine check-up, a specialist consultation, or medical advice, Medico is here to simplify the process and ensure you receive the care you need, when you need it.
Overview
Medico is an innovative medical app revolutionizing how patients connect with healthcare providers. The mission is to provide an easy-to-use platform that enhances accessibility to medical services and improves patient care.
The Problem
In the era of science and technology, people are very busy with their work. They have competitively less time to wait. But, medical issues do not wait for anyone. It is not only exhausting to find a good doctor, but it is also hard to manage the time to travel to the hospital or the clinic.
Role
User Research, Low and High fidelity Design, Prototyping, Testing
Tools
Figma, Whimsical
Duration
4 Weeks
After evaluating the interviews and the survey, I identified key design priorities:
"The survey revealed that people are likely to visit a new doctor if the reviews are trustworthy. It also confirmed a strong need for finding reputable doctors nearby."
Result
STEP 1
Research Phase
I initiated the research phase by conducting user interviews to gain a deep understanding of user needs, validate assumptions, and ensure a user-centered design process. Following the interviews, I created an online survey and distributed it to gather broader insights and feedback on the concept of an application like Medico.
User Interviews
I interviewed 6 potential users over phone calls to understand the challenges they face while going to a doctor. A few sample questions were:
What do you do?
How often do you go to a doctor?
Do you ask someone to recommend you a good doctor?
How much do you have to travel for the recommended doctor?
Are you comfortable booking appointments online?
The key insights I gained from the answers were:
Booking appointments online is convenient and saves time by eliminating the need to wait in long lines.
Finding a reliable doctor nearby is important to reduce travel time and make appointments more accessible.
Reading reviews from other patients is crucial for building trust and confidence in selecting the right doctor.
Data Analysis
After the interviews were done, I conducted an online survey using Google Forms to identify the common features that potential users desire. Here are the top 3 questions with the analysis chart.
The key demographics were:
Age
Gender
Location
Occupation
Design Essentials
The determined points that should be in the design are as follows:
Simple & Clear
Ensure the interface is intuitive and easy to navigate, reducing complexity to avoid overwhelming users when they want to make an appointment.
Accessibility
Ensure the app is accessible to all users, including those with disabilities. This can be done by using large fonts, images and clear icons for better readability
Security
Build trust by ensuring user data is secure and privacy is maintained. This can be done by using authentication methods.
STEP 2
Conceptualization Phase
Once the research was done and the pain points were identified, I started working on the concepts that we could use for creating the app. This phase included outlining design principles, persona development, empathy mapping, flow diagram, sketches and low-fi designs.
To ensure the Medico app effectively addresses the needs of its users, I created detailed user persona based on comprehensive user research.
User Archetype
To gain a deeper understanding of users' emotional experiences and perspectives, I performed empathy mapping. The map helped visualize and articulate what user thinks, feels, says and does in relation to booking a medical appointment.
Empathy Canvas
Once the persona and empathy mapping was done, I created a user flow for a happy case scenario.
Happy Case User Flow
I created sketches in collaboration with a product manager, utilizing participatory design to engage end users in mapping their ideal screens. This approach allowed us to meet both user expectations and business requirements seamlessly integrated into our design process.
Design Blueprint
Low-Fi Screens
After completing the pencil sketches, I began exploring the interface and visual design. This was the ideal time to create low-fidelity prototypes, allowing me to quickly iterate on a wide range of ideas for the high fidelity screens.
STEP 3
Design Phase
The user interface design for the Medico aims to simplify profile creation and booking an appointment, ensuring an intuitive and seamless user experience. By providing clear and straightforward design, it enhances usability for all ages.
Prototyping
Three major prototypes are given for:
Signup Journey - User creates an account on Medico.
Book an Appointment - User books an appointment.
Bottom Navigation - What each option of bottom navigation has.
Outcome
Medico could result in several significant outcomes that could benefit both patients and healthcare providers. With its user-friendly interface and intuitive design, Medico offers a seamless and efficient way for patients to find, review, and book appointments with healthcare providers. Moreover, patients could save valuable time by avoiding long waiting lines and unnecessary clinic trips.
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